Discover Your Personal Brand
- Description
- Curriculum
Discover Your Personal Brand is the world’s First AICI accredited Program that helps you understand the core elements of personal branding. It equips you with practical tools to build your successful personal brand.
What Is Personal Branding?
Personal Branding is the practice of marketing people and their careers as ‘Brands’. It’s an ongoing process of developing & maintaining a reputation & impression of an individual. Like every character in a story has a start, middle, and end, on similar grounds, personal branding has a start-to-end narrative that needs to be worked upon.
It starts with the careful crafting of a personal brand that involves identifying the true nature of oneself, values, and what one stands for. And it is quite obvious that it isn’t an overnight process. It is an ever-evolving journey that requires step-by-step evaluation.
Know Your Trainer: Sonia Dubey Dewan, AICI CIP.
She is India’s First AICI Certified Image Professional and a Global Personal Brand Strategist. Over 1000 individuals including 200+ entrepreneurs, 100 CEOs/MDs of companies, 150+ image consultants, 80 business & life coach coaches as well as 250 fitness coaches are part of her clientele who have established their personal brands due to her expert advice and knowledge.
Sonia is dubbed as a “Fairy Godmother of Transformation” by a leading news publication. She has over 13 years of experience in Personal Branding, Image Management, Executive Coaching & Training, Market Research, and Consumer Behavior. India’s top companies and startups such as Reliance, P&G, Adani, Tech Mahindra, Nomura, etc. are among her corporate clients.
She works closely with many C-suite executives, entrepreneurs, politicians, and celebrities on personal branding and image management. She has launched and has been instrumental in revamp of a few of India’s top personal brands.
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1Lesson 1 – Introduction of Discover Your Personal BrandPreview 03:53
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2Lesson 2 – Agenda: Lesson 1 Discover Your Personal Brand ArchetypeThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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3Lesson 3 – What is Brand?This lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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4Lesson 4 - What is Personal Brand?This lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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5Lesson 5 - What is Personal Brand and Branding?This lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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6Lesson 6 - Factors Contributing to the Success of Personal BrandThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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7Lesson 7 – Why Personal Branding is Important?This lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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8Lesson 8 - Elements to Discover Personal Brand (part 1)This lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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9Lesson 9 - Elements to Discover Personal Brand (part 2)This lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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10Lesson 10 - Identify Your Brand Archetype (part 1)This lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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11Lesson 11 - Identify Your Brand Archetype (part 2)This lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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12Lesson 12 - Identify Your Brand Archetype (part 3)This lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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13Lesson 13 - Personal Brand Archetype A: The PreacherThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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14Lesson 14 - Personal Brand Archetype B: The MasterThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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15Lesson 15 - Personal Brand Archetype C: The CreatorThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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16Lesson 16 - Personal Brand Archetype D: The FriendThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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17Lesson 17 - Online/Offline Mediums to Represent Personal BrandThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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18Lesson 18 - Personal Branding Case Study: Oprah WinfreyThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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19Lesson 19 - Personal Branding Case Study: Elon MuskThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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20Lesson 20 - Summary of Discover Brand ArchetypeThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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21Lesson 21 - Plan of Action to Discover Brand ArchetypeThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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22Lesson 22 – Agenda: Lesson 2 Discover Your Personal Brand VoiceThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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23Lesson 23 - ActivityThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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24Lesson 24 - What is Personal Brand Voice?This lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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25Lesson 25 - Why Brand Voice Matters?This lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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26Lesson 26 - Personal Brand ExamplesThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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27Lesson 27 - Usage of Personal Brand VoiceThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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28Lesson 28 - Assigning Voice As Per Brand ArchetypeThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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29Lesson 29 - The Preacher Brand VoiceThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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30Lesson 30 - The Master Brand VoiceThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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31Lesson 31 - The Creator Brand VoiceThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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32Lesson 32 - The Friend Brand VoiceThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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33Lesson 33 - Tone of VoiceThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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34Lesson 34 - Tone of Voice ExampleThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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35Lesson 35 - Tool for Personal Brand Tone of VoiceThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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36Lesson 36 - Examples of Personal Brand VoiceThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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37Lesson 37- Creating Compelling Brand Message (Template 1)This lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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38Lesson 38 - Creating Compelling Brand Message (Template 2)This lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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39Lesson 39 - Summary of Personal Brand VoiceThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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40Lesson 40 - Plan of Action to Personal Brand VoiceThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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41Lesson 41 - Agenda: Lesson 3 Define Personal Brand VisualThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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42Lesson 42 - ActivityThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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43Lesson 43 - What is Personal Brand Visual?This lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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44Lesson 44 - Why Brand Visual Matters?This lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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45Lesson 45 - Brand Visual ExamplesThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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46Lesson 46 - Elements of Personal Brand VisualThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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47Lesson 47 - Your Brand Archetype VisualThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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48Lesson 48 - The Preacher Brand VisualThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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49Lesson 49 - The Master Brand VisualThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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50Lesson 50 - The Creator Brand VisualThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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51Lesson 51 - The Friend Brand VisualThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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52Lesson 52 - Examples of Personal Brand Archetype VisualsThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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53Lesson 53 – Utilizing Personal Brand Visual ResourcesThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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54Lesson 54 - Summary of Personal Brand VisualThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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55Lesson 55 - Plan of Action to Personal Brand VisualThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
